Wednesday, September 23, 2009

Partners & MSPs Look to Synergize Sales Through Level 3

I met with Level 3's channel boss Craig Schlagbaum to discuss his recent post in Phone+'s "Peer-to-Peer" blog titled "New Partners for All of Us" which I personally think is dead on.

In summary, Craig discusses the opportunity for all network service providers to buy, bond or partner with MSPs or managed services (solutions) providers to offer business decision makers a better "single solution" for their business communications needs covering IT, phone systems, software and the wide area network the business communication solutions live on.

While channel visionaries saw (hoped) network & equipment/software guys would (should) get together over 10 years ago, like hosted VoIP, it's all now happening and being purchased in the marketplace.

Watch the whole following video I shot while meeting with Craig to to see how Level 3's channel program is creating a fertile ground for agents, partners and MSPs to get together and solve customer problems as a synergized joint sales force.

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